Hello, I'm Laura!

I’ve been drawing and inventing concepts since I was little. Now I lead brand and marketing work, from deciding what a brand needs to making the photographs, designs and words people see.

Long before I studied advertising, I sketched, designed visuals and made up ideas simply because I enjoyed creating something from nothing. Studying Advertising, Marketing and Public Relations gave me a new set of questions to ask: Who is this for? What should it say? Why should anyone care?

I’ve spent the past five years putting those questions to work.
At Dirty Coco, I lead marketing and creative across the brand’s move from a dessert café towards an all-day brunch concept. My work reaches from positioning and product ideas to campaigns, photography, styling, design and the details customers encounter in the café. At Skandal, I helped shape the agency’s own identity and now develop branding and visual work for its clients.

Photography and styling are where my instincts are strongest. I love making the image, but I also want to understand the decisions behind it: why it belongs to this brand, what surrounds it and what someone takes away from it. That’s the part of the work I keep coming back to.

Hello,
I'm Laura!

I’ve been drawing and inventing concepts since I was little. Now I lead brand and marketing work, from deciding what a brand needs to making the photographs, designs and words people see.

Long before I studied advertising, I sketched, designed visuals and made up ideas simply because I enjoyed creating something from nothing. Studying Advertising, Marketing and Public Relations gave me a new set of questions to ask: Who is this for? What should it say? Why should anyone care?

I’ve spent the past five years putting those questions to work.
At Dirty Coco, I lead marketing and creative across the brand’s move from a dessert café towards an all-day brunch concept. My work reaches from positioning and product ideas to campaigns, photography, styling, design and the details customers encounter in the café. At Skandal, I helped shape the agency’s own identity and now develop branding and visual work for its clients.

Photography and styling are where my instincts are strongest. I love making the image, but I also want to understand the decisions behind it: why it belongs to this brand, what surrounds it and what someone takes away from it. That’s the part of the work I keep coming back to.

VIEW PORTFOLIO

Experience

2021 - PRESENT

Head of Marketing @ Dirty Coco

Developed Dirty Coco’s all-day brunch concept and lead its brand, marketing and creative direction.
My work spans product, campaigns, partnerships and events, while I create photography, styling, video, design and copy for social, web and in-store.

2025 - PRESENT

Brand Manager @ Skandal Agency

Brand management, marketing and graphic design at Skandal, a branding and social media agency.
I helped shape the agency's own identity and I look after it now: how it presents itself, what it publishes, and whether all of it still looks like one brand. For clients I develop brand concepts, visual identities and the design applications that carry them, turning strategic thinking into something people can actually see.

2019 - 2021

Advertising, Marketing & Public Relations Studies @ Universitat d’Alacant

Advertising and public relations, covering marketing strategy, consumer behaviour, communication strategy, media planning, market research, copywriting and corporate identity.